Finance · People · Operations

Build a stronger back office. Run a stronger organization.

Senior finance, accounting, human-capital, and operational leadership for organizations ready for greater control, clarity, and growth.

Florida CPA-led CAM & SHRM leadership Based in Southwest Florida In-person and remote support
When clients call us

Complexity is growing. The back office has to catch up.

01

Financial reporting is late, inconsistent, or difficult to trust.

02

Growth has outpaced the people, processes, and systems supporting it.

03

Leadership or the board needs better forecasting, controls, and decision support.

04

A transition, vacancy, or critical project requires experienced leadership now.

What we do

Three connected practices. One accountable team.

Engage us for one focused need or bring the pieces together under a coordinated advisory relationship.

01

Finance &
Accounting

Reliable books, stronger reporting, and senior financial leadership that turns information into action.

  • Fractional CFO and controller support
  • Close, reporting, budgeting and forecasting
  • Treasury, controls and board reporting
02

People &
Leadership

Human-capital structure and leadership solutions that protect the organization and strengthen the team.

  • HR infrastructure and employee lifecycle
  • Organizational and leadership support
  • Recruiting and executive placement
03

Operations &
Technology

Practical processes and well-chosen systems that reduce friction and support the way work really happens.

  • Workflow, SOP and control design
  • Systems selection and implementation
  • Automation, data and reporting tools
Focused experience

Built for organizations with real complexity.

Our deepest experience is inside community associations, private clubs, and multi-entity organizations—environments where finances, governance, people, property, and member or customer expectations all intersect.

Explore industries
01Community associations and HOAs
02Private clubs and member-based organizations
03Growing and multi-location businesses
04Organizations navigating transition
Experience behind the work

Advice grounded in operating experience.

FL·CPA

Finance and accounting leadership from a licensed Florida CPA.

CAM·SHRM

Community, operations, and human-capital leadership.

35+

Combined years leading finance, HR, and operations.

EN·ES

Bilingual English and Spanish advisory support.

Meet the founders

We have run the work—not merely advised from the outside.

Two complementary leaders bringing finance, people, systems, and operations together under one practice.

Marco Lora

Co-Founder · Florida CPA · Finance & Operational Leadership

Fifteen-plus years leading accounting, treasury, FP&A, technology, and operational improvement across complex organizations.

Read Marco's story →

Leslie Ann Velazquez

Co-Founder · CAM, SHRM · People & Operations Leadership

More than twenty years leading private-club and community-association operations, people, capital projects, and executive transitions.

Read Leslie's story →
How we work

Clear from the first conversation.

01

Understand

We discuss the organization, the immediate pressure points, and what a better outcome should look like.

02

Define

We assess what is actually needed and present a practical scope, timeline, responsibilities, and investment.

03

Build

We work alongside your team, execute the plan, and leave the organization stronger than we found it.

Start a conversation

Tell us what is not working. We will help you see what comes next.

Schedule a confidential consultation to discuss your organization, the challenge in front of you, and whether Books & People is the right partner.

Schedule a consultation